Our Social experts eat, breath and dream Social Media! We never stop learning and continue to push our knowledge everyday. In an Industry that evolves as fast as this, you’ll need to ensure your suppliers are ahead of the curve.
Everyone wants to be on Social Media, however few can make it profitable. If you want an honest opinion on if you should or should not, be sure to contact us.
SOCIAL BEST PRACTICE
When we get together everyday, we have so much knowledge in one room that you’re assured of Best Practice with your site.
Every online marketing campaign, including Social, starts with strategy. What is the business objective and how, or even IF, Social is going to make a meaningful contribution to those goals.
Our Vision mission and Values are the cornerstone of our company – No, really! We’re here to help make your business both successful AND enjoyable. We will kill ourselves trying to reach these standards.
HOW WE DO IT?
STAGE 1 - RESEARCH RESEARCH RESEARCH!
The first thing we do is understand your audience. Social is about creating engaging content, and we simply cannot do this unless we understand who we’re talking to including, Who, what, where, when and how. All of this plays a significant role in the success of your campaign.
Our job is to beat your competition. We look at your competitors, what’s effective, what’s not, When they post, context of material, and so on….
Next is to understand the trending tags that your market (audience AND competitors) to gain a sense of the topics that are important to your audience.
Note: This initial process takes around two weeks depending on the complexity and size of the market.
STAGE 2: DEPLOYMENT
FB, Insta, Twitter, LinkedIn, Pinterest, Tumblr, YouTube, Google+, websites, Soundcloud
Social Media is the best opportunity for SMEs to compete with the big guys. We do this by leveraging the above information across all of the above platforms in one of these usage programs:
STAGE 3: REFINEMENT AND SCALING
Of course, the next stage once we have got rolling is the refinement and scaling the content to create the maximum impact for your business.
The cornerstone of all improvement is test and measure. Edentity-Pro take the reporting (measure) component very seriously. As with all things digital, the amount of data that we can access is almost limitless, therefore our reporting guidelines are built WITH you and with your goals in mind.
With so much content going out and additional A/B split testing, we’ll be able to quickly ascertain what segments of your audience are responding to what types and variations of content. This allows for more targeted and relevant messaging from the outset.
Once we have the content sorted and hitting the right chords, then it’s time to spread that content far and wide to maximise the amount of traction and new leads we can generate for your business.
Client Supplies Image, we brand it up and post it online.